Kayo Logo design
Kayo Sports is an over-the-top video streaming subscription service available in Australia, owned by Streamotion. The service offers sports live and on demand from Fox Sports, ESPN, beIN Sports, and Racing.com. As of November 2019, there were 443,000 subscribers, of which 402,000 were paying.
History
In March 2018 Foxtel was investigating an over-the-top sports streaming service to appeal to customers not willing to subscribe to traditional satellite or cable. At the time the service had reportedly been in development for more than nine months. The new service would not use the Foxtel branding. In August 2018 Foxtel had green lit this new sports streaming service.
Supplied by Kayo
Early development
Logo in Situ
Supplied by Kayo
Supplied by Kayo
On 9 November 2018, it was formally announced the new service would be called Kayo Sports and launched in beta that day. At launch, the service offered over 50 sports from Fox Sports, ESPN and beIN Sports networks live and on demand. Foxtel CEO Patrick Delany described the service as the "Netflix of sport".Following a positive reception to the beta launch, Kayo Sports officially launched on 26 November 2018.On 6 May 2019 Kayo Sports added Racing.com.
Supplied by Kayo