Lifestyle Channel branding
LifeStyle: Revitalising a Loved Brand
We’re a positive, feel-good, human-centred brand.
Lifestyle is about: Discovery, inspiration, connection, falling in love with the possibilities of your life, positivity, optimism, happiness, a sense of belonging…
When Foxtel’s LifeStyle channels required a refresh Executive Creative Directors Jean-Christophe Danoy and Uriah Blair worked with Head of LifeStyle and Arena Channels Wendy Moore to reposition the three dedicated brands: LIfeStyle, LifeStyle Food and LifeStyle Home to an exciting, bold, feel-good look that enriches their exclusive quality content and ensures viewers feel a sense of connection and belonging. Find Me a Beach House with Deb Hutton along with the return of LifeStyle favourites Love It or List It Australia and The Great Australian Bake Off. Other favourites include Gogglebox Australia, Grand Designs Australia and Selling Houses Australia.
Whether it’s a chance to escape the everyday, step into someone else’s shoes, life cheats, tapping into the latest trends or celebrating community and culture, LifeStyle is there finding the beauty in small (or large) things and providing the inspiration, ideas and advice to help you fall in love with the possibilities of life over and over again.
LifeStyle
Your destination for original, exclusive and award-winning local productions, plus the best international lifestyle formats from around the world. Inspirational, informative and always entertaining. See what’s possible!
LifeStyle Food
Australia’s only television channel totally dedicated to food. LifeStyle Food presents some of the hottest programs from here and abroad, served up by some of the world’s best chefs.
LifeStyle Home
LifeStyle Home is the ultimate destination for home and property entertainment. From makeovers to investments; renovation to relaxing in the garden; property dreams to property nightmares... there's no place like Home.
Agenda Studio
Design and produced
Specialising in branding and design
Foxtel Executive Team
CEO / Patrick Delany
Head of TV / Brian Walsh
Director of Foxtel Networks & On Demand / Stephen Baldwin
Head of LifeStyle & Arena Channels / Wendy Moore
LifeStyle Marketing Team
Executive Creative Director / Jean-Christophe Danoy
Foxtel Executive Creative Director / Uriah Blair
Creative Director / Stefanie Reinboth
Foxtel Creative Team
Head Designer / Matt White
Designer / Ben Holden
Designer / Patrick Lloyd
Designer / Parag Satyal
2SHARP
Motion Graphics / Sergio Papa
Motion Graphics / Pietro Furbatto